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Apps That Make Your Mom Blog Appealing

Mompreneurs and Mom Bloggers belong to a unique species of bloggers. We have specific needs and circumstances that set us apart from the ordinary bloggers out there, namely, we are the busiest of them all!

While the other members of the “bloggerverse” have all the time in the world to take photos for their blog posts, design graphics in Adobe Illustrator or InDesign, and research for the most popular keywords to pump up their SEO, mom bloggers like us have only one go-to place for all of these – Google Images. Sadly, googling images for your blog has more disadvantages than you can imagine, like getting yourself sued for infringement, having duplicate content in your blog, and getting images with poor quality, to name a few.

But you know, this does not have to be the case. Your Mom Marketing coach is right here to help you add beautiful graphics and images to your blog posts, without spending too much time which we don’t really have. In this blog post, we’ll talk about the very helpful apps and websites that you can use to add creativity to your posts and to help you become more productive in your mom blogging journey.

Mangools KWFinder

Let’s begin with the most helpful of all. KWFinder is an app that will help you find the high-ranking keywords in a specific topic. For instance, if you’re blogging about baby items, you can search for topics like baby shoes, baby dresses, or baby toys and you’ll find popular keywords for these specific topics. The keywords are ranked based on how frequent they are searched on Google. Mangools KWfinder even tells you the level of competition for that keyword so you’ll know the fight that you’re up to if you want to rank for it.


Technically, Unsplash is not an app, but a website where you can find amazing images taken by professional photographers from around the world. Mind you, this website does not accept average-looking photos but those that are striking, clear, and cut-above-the-rest. Go ahead and type in your URL and see what we mean.


Some people say a picture can say a thousand words and it has never been true for mom bloggers who want to make an immediate impact. The challenge here is to create compelling posts with catchy graphics that can capture your audience’s attention. Fortunately, there’s Canva to save the day. This app has what you need to make your blog posts more friendly to the eyes. You can choose from their set of free templates and progress from there. There is a wide variety of fonts, graphics, and shapes you can add to spice your post further. And if that’s not enough, you can pay a small price for some of their premium design elements. With Canva, you’re one step closer to having professional content without having to pay for a graphic designer.


Now that you’ve got your attention-grabbing content, it’s time to share them on your social media accounts. Ideally, you should allow a few minutes of your time every day to post so your engagement will rise through the roof. A good tool to have in your arsenal is Buffer.

Basically, Buffer helps you have a more organized experience when posting on social media. What this app does is give you a way to schedule your posts in advance. If you want, you can create a series of posts in one sitting and you’re done with your social media tasks for the whole week. You can even set Buffer to post to different social media websites, such as Facebook, Instagram, and Pinterest, among others. In doing so, you can just sit back and relax while your audience grows exponentially.


Let’s face it, you can’t do everything all on your own. If you do so, you run the risk of missing your deadlines or putting out content that won’t have any positive effect on your goals. It’s much better to have a team to help you run your blog and your different social media accounts. If this is the way you want to go, you better take a look at what Slack has to offer you.

In its core, Slack provides you with the means to connect with people within your team without all the fuzz. You can create groups that revolve on a specific task and invite members of your team there. For instance, you have several people working on your social media engagement. All you need to do is create a group and you can focus on their development in one specific place.

There’s no need anymore for tons of e-mails and losing track of those important conversations in the process. Plus, Slack is better than the other apps in the market because it’s dedicated to giving you an enhanced communication experience with you and your team.


For some mom bloggers and mompreneurs, having a space dedicated for your files is heaven-sent. You no longer have to rummage your hard disk for that one photo you need to create a blog or social media post. This is the benefit of using Trello.

This app is all about organization. You can create numerous cards and organize them by columns. You can attach your files to these cards and add some important information to them. You can even take this app to the next level by labeling them with various colors so you can remember their specific purpose better.

In addition, Trello allows you to link these cards to your Google Drive account so there would be a seamless way to access your files. When you use this app with Slack, you and your team will have a trouble-free time communicating and organizing your content. Now that’s something priceless for any mom blogger.

This article was originally posted at Mom Marketing Coach.


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